Increasing your Google rank
December 2, 2009 by billpryor
Filed under Social Media Marketing
Your social media presence, and the active engagement of an involved community, will have a significant and measurable impact on your “Google Rank”, and your prominence in all the search engines.
As people connect and engage around your various web identities, the activity level is viewed as a positive by Google. This is one clear and measurable benefit of a social media marketing initiative.
A quick way for businesses to keep tabs on this (or evaluate where you stand today): Google Analytics & Webmaster tools. A few key measures: traffic sources, incoming links, keyword popularity, etc.
This is a great point that many often overlook!